Difference between revisions of "Books read since 2007"
From wikikotten
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Effectiveness is ‘Doing the right thing’ and Efficiency is ‘Doing the thing right’ | Effectiveness is ‘Doing the right thing’ and Efficiency is ‘Doing the thing right’ | ||
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| + | Michael Ported : creating value : Value chain : each step is not seen as a cost but a step that has to add some increment of value to the finished product | ||
Revision as of 14:53, 2 February 2007
What management is - Joan Magretta
- Selling : convincing a customer to buy whatever you make
- Marketing : understanding what customers value so you can work to satisfy their needs
page 28 top very apt for newtec
Effectiveness is ‘Doing the right thing’ and Efficiency is ‘Doing the thing right’
Michael Ported : creating value : Value chain : each step is not seen as a cost but a step that has to add some increment of value to the finished product
todo
Michael Porter:Competitive strategy
