Difference between revisions of "Books read since 2007"
From wikikotten
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*Selling : convincing a customer to buy whatever you make | *Selling : convincing a customer to buy whatever you make | ||
*Marketing : understanding what customers value so you can work to satisfy their needs | *Marketing : understanding what customers value so you can work to satisfy their needs | ||
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| + | page 28 top very apt for newtec | ||
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| + | Effectiveness is ‘Doing the right thing’ and Efficiency is ‘Doing the thing right’ | ||
Revision as of 14:46, 2 February 2007
What management is - Joan Magretta
- Selling : convincing a customer to buy whatever you make
- Marketing : understanding what customers value so you can work to satisfy their needs
page 28 top very apt for newtec
Effectiveness is ‘Doing the right thing’ and Efficiency is ‘Doing the thing right’
